What cost did Ford seek to control in order to reduce overall expenses and increase productivity?

Ford sought to control the cost of raw materials as part of its strategy to reduce overall expenses and increase productivity. By managing raw material costs effectively, Ford could enhance its profit margins and streamline its production processes. Controlling these costs allows a company to minimize waste and ensure more efficient use of resources, which is crucial in a highly competitive automotive industry.

The focus on raw materials ties into broader strategies in manufacturing where the cost of inputs significantly impacts overall production costs. Implementing better sourcing strategies, optimizing supply chains, or using alternative materials are some methods that can help in this regard. Ultimately, by reducing the cost associated with raw materials, an organization like Ford can improve its overall operational efficiency and competitiveness in the market.